MEATSPLAINING IBD

Sinopse

The animal agriculture industry, like other profit-driven industries, aggressively seeks to shield itself from public scrutiny. To that end, it uses a distinct set of rhetorical strategies to deflect criticism. These tactics are fundamental to modern animal agriculture but have long evaded critical analysis. In this collection, academic and activist contributors investigate the many forms of denialism perpetuated by the animal agriculture industry. What strategies does the industry use to avoid questions about its inhumane treatment of animals and its impact on the environment and public health? What narratives, myths and fantasies does it promote to sustain its image in the public imagination?âÇÖpowerful, timely and essentialâÇÖ -áDavid Nibert, author ofáAnimal Oppression and Human Violence: Domesecration, Capitalism, and Global ConflictâÇÖMeatsplainingáequips us to identify the lies at the heart of animal agriculture. ItâÇÖs an excellent and timely compilation on an exceedingly vexing problem.âÇÖ -áCarol J. Adams, author ofáThe Sexual Politics of MeatáandáBurgerâÇÖMeatsplainingáis the first book to give an apt name to the animal agriculture industryâÇÖs relentless campaign of disinformation and denialism ... Written in a clear, lively, and accessible style,áMeatsplainingáwill surely educate the public about the horrors of animal agriculture.âÇÖ -áMarc Bekoff, author of TheáAnimalsâÇÖ Agenda: Freedom, Compassion, and Coexistence in the Human AgeâÇÖCruelty thrives in secrecy, and the meat industry is highly skilled at concealing the routine abuse and misery that flourishes on modern farms.áMeatsplainingácuts through the spin, and exposes the meat industryâÇÖs massive PR machine. It explores how Big Meat uses language, obfuscation, and denial to misdirect the publicâÇÖs attention away from its commodification of sentient animals, environmental devastation, and the looming health crisis caused by eating animals. This book is a must-read for animal advocates, and anyone else who no longer wants to be lied to.âÇÖ -áCamille Labchuk, Executive Director, Animal JusticeâÇÖThis book ... provides a necessary corrective to the fantasy world created by meat industry propaganda. As we grapple with a global zoonotic pandemic and biodiversity crisis, it is urgent for us to ... start thinking clearly about who and what is on our plates.âÇÖ -áJohn Sorenson, Brock University