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BRANDING BANGLADESH IBD

PALGRAVE MACMILLAN
12 / 2022
9789811971945
Inglés

Sinopse

This book explores Bangladesh?s shift from a ?bottomless pit? into a ?middle-income? category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly for women empowerment. In doing so, the book shows that the net effect was not just a change to the country?s limited number of representative brands, but also a realization of many more brands to have built up over time.

PVP
52,85