Portada

FOOTBALL AND MANAGEMENT IBD

PALGRAVE MACMILLAN
11 / 2012
9781349351497
Inglés

Sinopse

What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.

PVP
47,80